Understanding ‘Assure’: Expressing Confidence in IELTS
Learn how to use the verb ‘assure’ correctly in your IELTS speaking and writing tasks. This video covers its meaning, usage, common mistakes, and provides examples to help you express certainty and confidence effectively.
Have you ever needed to make someone feel completely certain about something? Today, we’re exploring the word assure, a powerful verb that can help you express confidence and certainty in your IELTS speaking and writing tasks.
Word type: Assure is primarily used as a verb.
Meaning: To assure means to tell someone something positively or confidently to dispel any doubts they might have.
It’s about making someone feel certain or confident about something.
Word history: The word assure comes from the Old French asseurer, which means to make sure or certain.
It entered the English language in the fourteenth century and has been used to express certainty and confidence ever since.
Antonyms: Some opposites of assure include doubt, question, and undermine. These words create uncertainty rather than confidence.
Synonyms: Words with similar meanings to assure include guarantee, promise, and reassure. These can often be used interchangeably, depending on the context.
Examples use in sentences: Let’s look at how to use assure in different contexts. I can assure you that the project will be completed on time.
The manager assured the team that their jobs were secure despite the company’s restructuring. She assured herself that she had made the right decision before submitting her application.
Common errors in use: One common mistake is confusing assure with ensure or insure. Remember, you assure a person, you ensure that something will happen, and you insure property or life.
For example, You assure your friend, you ensure a task is done, and you insure your car. Another error is using assure without an object.
Always assure someone or something. It’s incorrect to say I assure that I’ll be there. Instead, say I assure you that I’ll be there.
To wrap up, assure is a valuable word for expressing certainty and confidence. Use it to reassure others or to show your own conviction.
Remember its correct usage, and you’ll be able to communicate more effectively in your IELTS tasks, bringing you closer to that 6.5 band score.
Keep practicing with assure, and soon you’ll be using it with confidence in your English communication.

