Question: Do you think advertising can have a negative impact on people's self-esteem?

Sample Answer (The AREA technique):

Answer: Yes, I believe advertising can sometimes have a negative impact on people's self-esteem.

Reason: This is because many ads promote unrealistic beauty standards and materialistic values, which can lead individuals to feel inadequate if they don't meet those standards or possess certain products.

Example: For instance, advertisements for cosmetics or fashion often feature models with flawless skin, perfect bodies, and expensive clothing, which can make people feel insecure about their own appearance and lifestyle.

Alternative: However, there are also advertising campaigns that promote body positivity, diversity, and self-acceptance, showing that not all advertising has a negative impact on self-esteem. In fact, such campaigns can help to counteract the harmful effects of unrealistic beauty standards and promote a healthier self-image.